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Case study: 1898 Cafe through what mode to play Chinese-style crowdfunding?

Case study: 1898 Cafe through what mode to play Chinese-style crowdfunding?

The core value of these simple rules is to enable cafe shareholders to integrate investors, consumers and promoters, participate equally and actively contribute wisdom, resources and strength to the organization to achieve good expectation management and risk control. As the sponsor holds a large consumption card, in addition to his own consumption, out of the spirit of ownership and a strong sense of pride, he

2015-10-23
[JMedia] the coffee in Zhongguancun Entrepreneurship Street is cold and there is no way out.

[JMedia] the coffee in Zhongguancun Entrepreneurship Street is cold and there is no way out.

Only those who are rooted in the street know that the cold wind is blowing under the lively appearance of Zhongguancun Venture Street. The impact of capital winter on Entrepreneurship Street is obvious, but it is still Yan'an for entrepreneurs all over the country. For entrepreneurs, there is no way out. In this 220-meter street, life and death are staged alternately, dreams and reality knead the face of an era. 1. Deserted and deserted

2015-12-07
The present situation of the protection of the former homes of celebrities all over the country: setting up business places and being reduced to courtyards

The present situation of the protection of the former homes of celebrities all over the country: setting up business places and being reduced to courtyards

[introduction]: a few days ago, the news that the main building of Chiang Ching-kuo's former residence in Hangzhou has been transformed into a McDonald's has attracted attention. In fact, Starbucks opened its business in the subsidiary building of the former residence more than a month ago. A few days ago, the news that the main building of Jiang Jingguo's former residence in Hangzhou was transformed into McDonald's attracted attention. In fact, Starbucks opened its business in the subsidiary building of the former residence more than a month ago.

2015-12-01
How to crowdfund a cafe? You have to look at this case!

How to crowdfund a cafe? You have to look at this case!

The concept of crowdfunding in the Internet era comes from the English fundcrowding, which means to raise money for the public. The crowdfunding mode of the network platform has sprung up abroad for five years, which is mainly manifested in four ways: donation, pre-sale, equity and creditor's rights. After this model was introduced into China, due to cultural, institutional, legal and other factors, it has not made significant progress, and it is difficult to break through the amount of financing.

2015-10-22
Nilu Coffee surpasses Starbucks

Nilu Coffee surpasses Starbucks

Although Starbucks is sweeping the world, a small company, which competes with it in the UK, has not been defeated, but has stood out. The return on assets has surpassed Starbucks for four years in a row, the store has expanded at an average annual rate of 38%, and its share price has risen 15 times in three years. The reason is that it implements the essence of the industry excavated by Starbucks: experiential consumption. It turns out that if a small company has a thorough grasp of the industry,

2014-04-27
Yunnan Pu'er coffee

Yunnan Pu'er coffee

Interview with Shen Peiping, deputy to the National people's Congress and secretary of the Pu'er Municipal CPC Committee [host]: 10:00 on March 2, 2012, Shen Peiping, deputy to the National people's Congress and secretary of the Pu'er Municipal CPC Committee, visited the people's Daily. Please pay attention! [17:13] [host]: Hello, netizens, welcome to the series of interviews with local leaders of the 2012 people's Network special report on the two sessions of the people's Network. I'm Yixin, the host. It gives me great pleasure to invite you today

2014-06-30
The operation and sale of cafes the marketing of cafes

The operation and sale of cafes the marketing of cafes

How to design coffee shop menu drinks has the characteristics of low cost and high profit. In order to meet the needs of consumers, coffee shops will have different business forms and product combinations, such as brewed real pot coffee, fully automatic Italian machine Dante coffee, semi-automatic Italian machine Starbucks coffee, such as action cafes characterized by scenery, traditional siphon coffee, and simple restaurants.

2014-09-19
Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

If you want to open a coffee shop, you don't know whether to open an independent coffee shop or join a chain, open a pure coffee shop, or run another one. This is the first choice you face at the beginning of your business. If the start-up capital is not considered, in terms of the gross profit margin, the profit of individual stores is similar to that of joining chain stores, because although the unit price is different, if the franchise fee and business area rent are considered at the same time.

2016-01-07
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